How Cognilyze’s Psychology-based personalisation and recommendations increased this $2 billion retailer’s revenue already in the first week of intregration…
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Product recommendations is a multi-billion dollar industry and is mission critical to eCommerce success. Yet, consumers are still frustrated by “spammy” or “similar, yet unwanted” suggestions and millions of upsell are left on the virtual eCommerce table.
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A BS in Accounting and an MBA in Intl. Marketing. Ari has 20+ years experience in the field of marketable databases, Maintains a global network in online marketing and Big...
President – Economic Psychology Division at International Association of Applied Psychology
Studies show that most on-line shoppers start their shopping with a search. Sometimes this search is for a specific product (“Samsung Galaxy S7”), sometimes the […]
Anyone browsing at on-line stores these days sees recommendation bars such as these: Recommendations such as these used to come with headlines like “recommended for […]